Table of Contents
Announcements & Events
Spirit Messages with Melissa Kincaid: November 15th. Tickets are available, and they go quick. My last two demonstrations sold out, so if you want to be in the room, don’t wait.
👉 Grab your November 15th seat
I made the Top 10 in Top Host, and I need your vote to make Top 5. Voting closes Thursday, November 5th at 7pm PT. The winner gets $25,000, a six-episode podcast produced by iHeartRadio, and a guest spot on On Air with Ryan Seacrest. Your vote is free and takes about thirty seconds.
👉 Vote for Melissa
Want to book a private reading? My schedule is open for November. I do evidential psychic mediumship, which means I follow the energy wherever it leads. Spirit messages, psychic insight, or a blend of both. No agenda, no script. Just what’s true for you.
👉 Book your reading
A change for the Soul Alignment Collective and The Threshold. Both are closing today, Nov 1. I’m sharing the full story in this month’s Behind the Scenes below.
The Signal - Energy Forecast for the month ahead

The Signal: Choose your Salvation
Hitting the snooze button. Over and over and over again. Not knowing what you are going to face when you open your eyes. Seeing things from different angles, expecting different results, but having the same old day push in front of you is not the way to surrender to the moment.
We are all still trying to control the outcome. The snooze button isn’t a surrender to exhaustion. It’s a boundary you push into place, saying, “Not yet. I don’t want to see what is in front of me yet.” It’s about controlling the outcome and finding certainty in moments of doubt.
But have you ever considered that the doubt you are experiencing is not a vicious descent into madness? That the doubt is there to be your friend, to help you find what you actually deserve in the darkness? Doubt breaks you out of your comfort zone and brings you a choice: continue on your path or forge a new one. Too many of us won’t make the choice. We would rather hit snooze than see what we are capable of when we choose the path we want.
And what a tragedy, sitting still while your feet are itching to dance. Who are you holding back for? It’s certainly not you or your soul. Who told you that you weren’t meant to shine when all eyes are on you? Who told you to stay quiet when your lungs burned to say the words in your heart? Who told you that second chances were not for you?
The answer to that will bring you back to the choice. Be brave enough to ask yourself who is holding you back. You might find out you were never stuck in the first place. You just thought you were.
The choice is not the enemy. The choice is your salvation.
Surrender.
Love, Melissa — channeled with my wonderful spirit guides
The Making of the CEO: What is coming up for me.
Behind the scenes on building Soul Signals and The Kincaid Academy. One brick at a time.

Behind the Scenes: Fail Fast to Grow
Well, this is hard to admit. But... I failed.
And when I say I failed, I don’t mean I’m a failure. I mean I walked into a space too early, without fertile ground to grow anything. My enthusiasm outpaced my running speed. My eyes were bigger than my stomach. I had all the hammers and nary a nail in sight.
I soft launched the Soul Alignment Collective on September 17. A month before that, I opened The Threshold, the free community built to bring people together to talk about what was on their hearts, minds, and souls. Both were places for me to teach what I know about intuition, psychic work, and mediumship. And nothing happened. I have some wonderful people in The Threshold, and as of today, no one in SAC. The weight of both communities has been sitting on my heart, and I didn’t know how to fix those empty spaces.
So I took a hard look at my business model. Just like last month, I took inventory of what’s working and what isn’t, and this offer isn’t working. I can list everything I did wrong. Terrible marketing, for one. I didn’t advertise it well, and I didn’t tell you what the actual benefits were. If I’m being completely honest, I didn’t know what the benefits were, and that’s the real problem. People kept asking if I teach, and I let that send me into a tailspin. I wanted to deliver the value I know I can provide in the format the industry supports: a monthly membership. I never really understood how that was going to work. I dove in, built the curriculum, set up the platform, and my heart wasn’t totally in it. I think I knew I was too early.
My husband often says, “Just because I’m early doesn’t mean I’m wrong.” That phrase fits right now. I believe that one day we’ll all be ready for a monthly membership of teaching and community. Today is not that day.
So I’m mothballing the Soul Alignment Collective and The Threshold. Notice I didn’t say closing. I’m putting them away to relaunch when the time is right. It will look different, and when it comes back, I’ll be completely ready and aligned with it. You’ll be able to tell.
In the meantime, I’m focusing on my group events, Spirit Messages with Melissa Kincaid, my private readings, and my podcast, Soul Signals, in every form it takes. And don’t worry, there will be teaching. Likely in 2027, and more of a one-time, six-week course. I think we’re more ready for that.
Failing fast is how you succeed in business and in life. This is just a decision to speed myself up.
Melissa Kincaid
CEO & Founder, Soul Signals Media and The Kincaid Academy
The Practice - Intuition Exercise
The Practice: The "Snooze Button Audit"
Last month we looked at ourselves clearly. We did the Brilliance Audit, hunted for the moments we kept deflecting, and said out loud what they were evidence of. If you read those three sentences aloud, you know something about yourself that you can’t un-know.
This month we choose.
The channeled message gave us an uncomfortable image: the snooze button. Not as exhaustion, but as control. A little boundary we push into place that says, “Not yet. I don’t want to see what’s in front of me yet.” Every one of us has something we’ve been snoozing. A conversation. A decision. A door you already know you need to walk through. Something your feet have been itching to do while the rest of you sits still.
Here is what I want you to know about that: the doubt isn’t the enemy. Doubt is the alarm clock. It is trying to wake you up and hand you a choice. Continue on your path, or forge a new one. The tragedy isn’t picking the wrong one. It’s refusing to pick and calling that safe.
The Challenge: Your assignment this month is a Snooze Button Audit. You are going to find the thing you keep postponing, listen to what your doubt is actually saying about it, and make one real choice.
Find a quiet space. Take three slow breaths. Ask yourself this question: What am I not ready to see yet?
Write the first answer that comes, even if it surprises you. Especially if it surprises you.
How to Practice:
The Snooze List: Write down every place in your life where you’ve been hitting snooze. The email you haven’t answered. The offer you haven’t made. The thing you want and haven’t asked for. The ending you already know is coming. Don’t rank them and don’t fix them. Just list them honestly.
The Doubt Interview: Pick the one item on the list that makes your chest tighten. Now treat your doubt like a messenger instead of a verdict. Ask it: What are you trying to protect me from? What are you trying to show me? Write down what it says. Then ask the harder question: Who told me I couldn’t? Notice whose voice is actually answering.
The Choice: Make one decision about that item. It does not have to be the big, final decision. It can be a small experiment, a conversation, a first step, or a clear and deliberate “no.” The only rule is that it is a choice and not a postponement. Write it down, put a date on it, and do it this month.
The Rule of Surrender: Surrender is not giving up, and it’s not control wearing a softer outfit. It is deciding without needing a guarantee. You will never get certainty from the snooze button. You get it by moving, and sometimes the move shows you it was the wrong one. That’s fine. A wrong choice teaches you something. A snoozed choice only keeps the clock running.
The Goal: By the end of November, you will have named what you’ve been avoiding, listened to what your doubt was actually telling you, and made one choice you can point to. You will also have learned something worth knowing: that you were never as stuck as you thought you were.
Stay grounded,
Melissa Kincaid
CEO & Founder, Soul Signals Media and The Kincaid Academy

